World’s Cutest Cowboy
Coming from a dyed-in-the-wool rodeo family, Lance has been bull riding since he was four. He uses his winnings from competitions to save for college - he’s managed 14 bucks and 71 cents so far.
Bull riding is described as the most dangerous organised sport on the planet - an estimated 1 in 15 rides end in injury, making the sport ten times more dangerous than American football. Yet it’s the fastest growing sport in the US and a multi-million dollar business.
Check out the website: www.channel4.com/unreportedworld